The Bottle Club - TikTok Shop Management

The Bottle Club, a premium retailer for food and drink, sought to expand its reach and boost its online sales through TikTok Shop. They partnered with RevWise, a leading TikTok Shop Agency, who ensured a seamless setup, optimised their product listings, and amplified their reach via influencer collaborations.

The results? Consistent five-figure revenues within just three months—and that’s just the beginning.

KPIs background

£0k

GMV in Month 1

0+

Onboarded Influencers

0+

Orders in under 2 hours on live

Executive summary

01 Launch

RevWise ensured The Bottle Club’s TikTok Shop was fast-tracked and fully optimised, with product listings designed to maximise visibility and conversions.

02 Influence

By activating over 200 carefully selected creators, RevWise tapped into highly engaged audiences to boost reach, trust, and direct sales.

03 Live

A debut live-stream event generated over 100 orders within just two hours, proving the power of real-time engagement on TikTok Shop.

Testimonial quote

"RevWise's partnership was a game-changer for us. We saw incredible results in such a short time—five-figure months and an extremely successful first live stream. They guided us through the setup, helped build a community with influencers, and maximised our TikTok presence. We couldn’t have asked for a better team to work with!"

The Bottle Club

Tim, Director of Ecommerce at The Bottle Club

Masonary image The Bottle Club
Testimonial quote

"Grabbed myself some bargains"

Verified TikTok Buyer

Masonary image Verified TikTok Buyer
Testimonial quote

Such a fun livestream, they had party poppers!

Verified TikTok Buyer

Masonary image Verified TikTok Buyer
Testimonial quote

"RevWise's partnership was a game-changer for us. We saw incredible results in such a short time—five-figure months and an extremely successful first live stream. They guided us through the setup, helped build a community with influencers, and maximised our TikTok presence. We couldn’t have asked for a better team to work with!"

The Bottle Club

Tim, Director of Ecommerce at The Bottle Club

Masonary image The Bottle Club
Testimonial quote

"Grabbed myself some bargains"

Verified TikTok Buyer

Masonary image Verified TikTok Buyer
Testimonial quote

Such a fun livestream, they had party poppers!

Verified TikTok Buyer

Masonary image Verified TikTok Buyer
Testimonial quote

"RevWise's partnership was a game-changer for us. We saw incredible results in such a short time—five-figure months and an extremely successful first live stream. They guided us through the setup, helped build a community with influencers, and maximised our TikTok presence. We couldn’t have asked for a better team to work with!"

The Bottle Club

Tim, Director of Ecommerce at The Bottle Club

Masonary image The Bottle Club
Testimonial quote

"Grabbed myself some bargains"

Verified TikTok Buyer

Masonary image Verified TikTok Buyer
Testimonial quote

Such a fun livestream, they had party poppers!

Verified TikTok Buyer

Masonary image Verified TikTok Buyer
Testimonial quote

"RevWise's partnership was a game-changer for us. We saw incredible results in such a short time—five-figure months and an extremely successful first live stream. They guided us through the setup, helped build a community with influencers, and maximised our TikTok presence. We couldn’t have asked for a better team to work with!"

The Bottle Club

Tim, Director of Ecommerce at The Bottle Club

Masonary image The Bottle Club
Testimonial quote

"Grabbed myself some bargains"

Verified TikTok Buyer

Masonary image Verified TikTok Buyer
Testimonial quote

Such a fun livestream, they had party poppers!

Verified TikTok Buyer

Masonary image Verified TikTok Buyer
Testimonial quote

"RevWise's partnership was a game-changer for us. We saw incredible results in such a short time—five-figure months and an extremely successful first live stream. They guided us through the setup, helped build a community with influencers, and maximised our TikTok presence. We couldn’t have asked for a better team to work with!"

The Bottle Club

Tim, Director of Ecommerce at The Bottle Club

Masonary image The Bottle Club
Testimonial quote

"Grabbed myself some bargains"

Verified TikTok Buyer

Masonary image Verified TikTok Buyer
Testimonial quote

Such a fun livestream, they had party poppers!

Verified TikTok Buyer

Masonary image Verified TikTok Buyer
tbc 3

TikTok Shop Setup & Influencer Partnerships Driving Growth

Comprehensive TikTok Shop Setup & Optimisation

Our first step was ensuring The Bottle Club’s TikTok Shop was set up correctly. This involved crafting optimised product listings that would be discoverable and appealing to TikTok users. Every product was meticulously tailored to attract clicks and drive sales.

  • Fast-Track Setup: RevWise worked swiftly to set up the TikTok Shop, ensuring products were showcased in an appealing, customer-friendly manner.

  • Optimised Listings: Each product was optimised with targeted keywords, images, and descriptions that maximised visibility within TikTok's crowded marketplace.

Influencer Collaborations that Drive Revenue

One of the standout elements of The Bottle Club's TikTok Shop strategy was our successful influencer partnership programme. By leveraging a network of over 100 high-quality influencers, RevWise tapped into pre-existing communities that shared a love for unique spirits and luxury drinks.

  • Strategic Influencer Selection: RevWise selected influencers based on their alignment with The Bottle Club’s target demographic, ensuring authenticity and relevance.

  • Engaging Content: Creators produced captivating, share-worthy content that drove followers to The Bottle Club’s TikTok Shop, resulting in direct conversions.

tbc 1

Driving Conversions Through Live Commerce & Ongoing Management

Live Streaming That Converts

One of the key highlights of The Bottle Club’s TikTok Shop journey was RevWise’s successful live-streaming session. This event generated significant revenue within just two hours. The live session allowed RevWise to showcase The Bottle Club’s products in a more dynamic way, answer customer questions in real-time, and drive immediate sales.

  • Record-Breaking Live Revenue: Impressive revenue was generated during our first two-hour live session, proving the effectiveness of live commerce on TikTok.

  • Real-Time Engagement: Viewers were able to interact directly, which built trust and encouraged spontaneous purchases.

Day-to-Day Management & Technical Support

Managing the day-to-day operations of the TikTok Shop was crucial in maintaining momentum. RevWise ensured promotional campaigns were continuously monitored for performance. This attention to detail helped sustain growth.

  • Ongoing Campaign Management: RevWise continually analysed performance, adjusting strategies where necessary to maintain sales growth.

tbc 2

The Bottle Club's TikTok Success Journey

In under three months, RevWise helped The Bottle Club turn TikTok Shop into a revenue powerhouse:

  • Five-Figure Monthly Revenue achieved consistently from launch.

  • First Live Success – thousands in sales within two hours.

  • 200+ Influencers onboarded, driving traffic and visibility.

  • Stronger Engagement through live streams and proactive support.

RevWise’s management of The Bottle Club’s TikTok Shop demonstrates the incredible potential of TikTok for driving e-commerce sales. With the right strategy, influencer partnerships, and live-streaming tactics, TikTok Shop can deliver results far beyond initial expectations.

Client Feedback

“RevWise's partnership was a game-changer for us. We saw incredible results in such a short time—five-figure months and an extremely successful first live stream. They guided us through the setup, helped build a community with influencers, and maximised our TikTok presence. We couldn’t have asked for a better team to work with!”

Tim, Head of Ecommerce at The Bottle Club

Key Takeaways for Brands

  • Optimise listings for visibility.

  • Build the right influencer network.

  • Leverage live streams to convert in real time.

  • Maintain strong customer support and campaign management oversight.

IMG 2531 (1)

RevWise offers a market-first ‘outreach focused’ affiliate growth process

RevWise offers a market-first ‘outreach focused’ affiliate growth process

Regardless of the network your affiliate program is currently hosted on, our approach results in net new sales growth due to an ‘always on’ new-partner acquisition funnel. Approaching publishers - not as an agency - but as your brand. We use a methodical outreach process to research, identify and engage with publisher decision-makers directly. Going to market as your in-house affiliate team allows us build and maintain one-to-one relationships with contextually relevant growth-driving publishers needed for your program.

Other case studies

Our services

Contact us

08:53

phone topRevwise logo

Messenger

Gary Winter avatar

Gary Winter

Head of Growth - Co-Founder

Angelina Daneva avatar

Angelina Daneva

Operations Manager

Jamie Brusey avatar

Jamie Brusey

Head of Operations - Co-Founder

Silvena Hristova avatar

Silvena Hristova

Operations Manager

Maria Picornell avatar

Maria Picornell

Account Director

Dan Hull avatar

Dan Hull

Senior Account Director

Veronica Garcia avatar

Veronica Garcia

Account Director

Edward Dare avatar

Edward Dare

Commercial Manager

Olivia Drage avatar

Olivia Drage

Head of Sales

David Marks avatar

David Marks

Non-Exec Advisor

Jasmine Ovall avatar

Jasmine Ovall

Digital Marketing Manager

Charlie Culff avatar

Charlie Culff

Credit Controller

Vlad Kostyna avatar

Vlad Kostyna

Senior Affiliate Account Manager

Stoyan Yanev avatar

Stoyan Yanev

Affiliate Marketing Team Leader

Yanitsa Yaneva avatar

Yanitsa Yaneva

Affiliate Marketing Team Leader

Milena Stefanov avatar

Milena Stefanov

Senior Affiliate Account Manager

Borislav Nachev avatar

Borislav Nachev

Senior Affiliate Account Manager

Jess Anatasi avatar

Jess Anatasi

Social Commerce Lead

Nikolay Dragnev avatar

Nikolay Dragnev

Senior Affiliate Account Manager

Boyana Koleva avatar

Boyana Koleva

Senior Affiliate Account Manager

Fabrice Gagneux avatar

Fabrice Gagneux

Lead Developer

Shey Giron avatar

Shey Giron

Head of Data & Research

Header background

Join our newsletter

Colchester, UK

+44 (0)1206 405500

Innovation Centre

Boundary road

Colchester

Essex CO4 3ZQ

[email protected]

Varna, Bulgaria

+(359) 877 160 60022

Vladislav Varnenchik

256, Floor 12

9009, Varna

Bulgaria

[email protected]

© 2025 RevWise Ltd. All Rights Reserved.

Privacy Policy

Terms & Conditions

Contact Us

Created and designed by &Element