Pagazzi
Read about how RevWise helped the UK's largest independent Lighting retailer to grow affiliate sales by +160%
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YoY Sales Increase
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Revenue
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Orders YoY
Executive summary
01 Assessing
Identifying key publishers that contributed to previous declines in both YoY and MoM sales, and understanding the reasons behind it.
02 Outreach
Conducting mass outreach to engage upper and mid-funnel publishers to successfully onboard key publishers to enhance the affiliate network.
03 Dedication
Deepening working relationships with key publishers for closer collaboration and long-term success.
The team at RevWise always go the extra mile, and have become extensions of the in-house team. We're very pleased with the results and can't wait to keep moving forward together!
Pagazzi
Commercial Director
As the UK’s largest independent specialist lighting retailer, Pagazzi is passionate about bringing light and style into homes across the nation.
Good Homes
Stylish and Rechargeable Lamps. Now that their battery lives have got so much better, rechargeable lamps are the perfect solution for awkward indoor spaces and outdoor entertaining.
SheerLuxe
The team at RevWise always go the extra mile, and have become extensions of the in-house team. We're very pleased with the results and can't wait to keep moving forward together!
Pagazzi
Commercial Director
As the UK’s largest independent specialist lighting retailer, Pagazzi is passionate about bringing light and style into homes across the nation.
Good Homes
Stylish and Rechargeable Lamps. Now that their battery lives have got so much better, rechargeable lamps are the perfect solution for awkward indoor spaces and outdoor entertaining.
SheerLuxe
The team at RevWise always go the extra mile, and have become extensions of the in-house team. We're very pleased with the results and can't wait to keep moving forward together!
Pagazzi
Commercial Director
As the UK’s largest independent specialist lighting retailer, Pagazzi is passionate about bringing light and style into homes across the nation.
Good Homes
Stylish and Rechargeable Lamps. Now that their battery lives have got so much better, rechargeable lamps are the perfect solution for awkward indoor spaces and outdoor entertaining.
SheerLuxe
The team at RevWise always go the extra mile, and have become extensions of the in-house team. We're very pleased with the results and can't wait to keep moving forward together!
Pagazzi
Commercial Director
As the UK’s largest independent specialist lighting retailer, Pagazzi is passionate about bringing light and style into homes across the nation.
Good Homes
Stylish and Rechargeable Lamps. Now that their battery lives have got so much better, rechargeable lamps are the perfect solution for awkward indoor spaces and outdoor entertaining.
SheerLuxe
The team at RevWise always go the extra mile, and have become extensions of the in-house team. We're very pleased with the results and can't wait to keep moving forward together!
Pagazzi
Commercial Director
As the UK’s largest independent specialist lighting retailer, Pagazzi is passionate about bringing light and style into homes across the nation.
Good Homes
Stylish and Rechargeable Lamps. Now that their battery lives have got so much better, rechargeable lamps are the perfect solution for awkward indoor spaces and outdoor entertaining.
SheerLuxe
Achieved +160% YoY sales increase, reversing a declining affiliate trend
When RevWise took over the program, our immediate focus was to identify which publishers were the main contributors to the previous declines in both YoY and MoM sales, and why. We rapidly contacted these publishers and, after understanding the reasons behind the decline, we immediately negotiated additional exposure in exchange for a slight commission increase for a limited time without affecting the brand's costs, plus deepening the working relationship with these publishers for closer collaboration.
Massive outreach efforts to recruit new publishers
The RevWise 'Data & Research' team identified high-quality partners through 'total addressable market' backlink analysis + SERP keywords, and created a recruitment pipeline list alongside a competitor gap analysis.
We started mass outreach and began engaging, and onboarding relevant upper and mid-funnel publishers.
In the next months, we engaged with dozens of publishers and onboarded several key publishers such as Ideal Home, Woman & Home, Sheerluxe, and many more.
Hard Work + Dedication = Profitable program
Pagazzi's Commercial Director, Rebecca Pagan stated: "Working with Revwise has been brilliant for us at Pagazzi Lighting. Their hard work and dedication have really paid off, helping us boost our affiliate sales in a profitable way. The team at Revwise always go the extra mile, and they really get what we're about and have become extensions of the in-house team. We're very pleased with the results and can't wait to keep moving forward together!"
RevWise offers a market-first ‘outreach focused’ affiliate growth process
RevWise offers a market-first ‘outreach focused’ affiliate growth process
Regardless of the network your affiliate program is currently hosted on, our approach results in net new sales growth due to an ‘always on’ new-partner acquisition funnel. Approaching publishers - not as an agency - but as your brand. We use a methodical outreach process to research, identify and engage with publisher decision-makers directly. Going to market as your in-house affiliate team allows us build and maintain one-to-one relationships with contextually relevant growth-driving publishers needed for your program.
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Gary Winter
Head of Growth - Co-Founder
Jamie Brusey
Head of Operations - Co-Founder
Angelina Daneva
Affiliate Marketing Team Leader
Silvena Hristova
Affiliate Marketing Team Leader
Maria Carmen Picornell
Account Director
Dan Hull
Account Director
Edward Dare
Commercial Manager
Veronica Garcia
Account Director
Olivia Drage
Head of Sales
David Marks
Non-executive Chair
Jasmine Ovall
Digital Marketing Manager
Charlie Culff
CRM Campaign Manager
Vlad Kostyna
Senior Affiliate Account Manager
Stoyan Yanev
Senior Affiliate Account Manager
Raya Georgieva
Senior Affiliate Account Manager
Yanitsa Yaneva
Senior Affiliate Account Manager
Selina Sindzho
Affiliate Marketing Executive
Milena Stefanov
Senior Affiliate Account Manager
Borislav Nachev
Senior Affiliate Account Manager
Nadia Valeri
Affiliate Marketing Account Manager
Nikolay Dragnev
Senior Affiliate Account Manager
Ivan Tachev
Affiliate Marketing Account Manager
Ivaylo Georgiev
Affiliate Account Manager
Alex Yotov
Affiliate Marketing Executive
Toni Yotova
Affiliate Marketing Executive
Boyana Koleva
Affiliate Account Manager
Nia Petrova
Affiliate Account Manager
Siyana Georgieva
Affiliate Account Manager
Kristina Koleva
Affiliate Account Manager
Fabrice Gagneux
Lead Developer
Shey Giron
Head of Data & Research
Melissa Mendoza
Data & Research Executive
Nikita Fedorchenko
Affiliate Marketing Executive
Micaela Velasco
Data & Research Executive
Polly Dragneva
Affiliate Marketing Executive
Mary June Logroño
Data & Research Executive
