Pagazzi
Read about how RevWise helped the UK's largest independent Lighting retailer to grow affiliate sales by +160%
Achieved +160% YoY sales increase, reversing a declining affiliate trend
When RevWise took over the program, our immediate focus was to identify which publishers were the main contributors to the previous declines in both YoY and MoM sales, and why.
We rapidly contacted these publishers and, after understanding the reasons behind the decline, we immediately negotiated additional exposure in exchange for a slight commission increase for a limited time without affecting the brand's costs, plus deepening the working relationship with these publishers for closer collaboration.
Massive outreach efforts to recruit new publishers
The RevWise 'Data & Research' team identified high-quality partners through 'total addressable market' backlink analysis + SERP keywords, and created a recruitment pipeline list alongside a competitor gap analysis.
We started mass outreach and began engaging, and onboarding relevant upper and mid-funnel publishers.
In the next months, we engaged with dozens of publishers and onboarded several key publishers such as Ideal Home, Woman & Home, Sheerluxe, and many more.
Hard Work + Dedication = Profitable program
Pagazzi's Commercial Director, Rebecca Pagan stated:
"Working with Revwise has been brilliant for us at Pagazzi Lighting. Their hard work and dedication have really paid off, helping us boost our affiliate sales in a profitable way. The team at Revwise always go the extra mile, and they really get what we're about and have become extensions of the in-house team. We're very pleased with the results and can't wait to keep moving forward together!"
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Achieving 133% YoY Growth in Affiliate Sales while Reducing Commission Costs by 42% with RevWise’s fresh 'go to market' affiliate growth plan
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Gary Winter
Head of Growth - Co-Founder
Jamie Brusey
Head of Operations - Co-Founder
Maria Carmen Picornell
Head of Client Success
Silvena Petrova
Team Leader - Delivery
Angelina Daneva
Team Leader - Delivery
Edward Dare
Commercial Manager
David Marks
Non-executive Chair
Desi Yanakieva
Office Coordinator
Charlie Culff
CRM Campaign Manager
Vlad Kostyna
Senior Affiliate Manager
Stoyan Yanev
Affiliate Manager
Raya Georgieva
Affiliate Manager
Yanitsa Yaneva
Affiliate Manager
Milena Stefanov
Affiliate Manager
Borislav Nachev
Affiliate Executive
Nadia Valeri
Affiliate Executive
Videlina Georgieva
Affiliate Executive
Nikolay Dragnev
Affiliate Executive
Ivan Tachev
Affiliate Executive
Steliana Georgieva
Affiliate Executive
Fabrice Gagneux
Lead Developer
Shey Giron
Head of Data & Research
Melissa Mendoza
Data & Research Executive
Micaela Velasco
Data & Research Executive
Mary June Logroño
Data & Research Executive
Colchester, UK
Innovation Centre
Boundary road
Colchester
Essex CO4 3ZQ
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